I got back late from holiday earlier this week ...
I was starving and there were no shops open...
...no takeaways...
...and my fridge looked more barren than the one in my dingy little student flat from back in the day (with way less mouldy pizza). But...
I'd left an open box of crackers out on the dining room table when I scurried out the door on holiday a few weeks earlier...
No surprise they were stale as f**k!
And it got me thinking about marketing (as most things do these days)...
How do you keep your messaging fresh in the endless turmoil that is the internet?
My typical go to's are:
𝗵𝘂𝗺𝗼𝘂𝗿 - (if the writing makes me chuckle it's good to go)
𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘁𝘆 - (inject a bit of your 'You-S-P' into everything you write)
𝘀𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 - (age-old mechanism of human communication)
Most importantly... 𝗷𝘂𝘀𝘁 𝗱𝗼𝗻'𝘁 𝗯𝗲 𝗳***𝗶𝗻𝗴 𝗯𝗼𝗿𝗶𝗻𝗴!
Right! I’m gonna close my laptop for the day and play a bit of guitar – all work and no play…. ✌️😜