Picture this .

You’re staring at a blank screen…

Fingers hovering tentatively over the keyboard…

Waiting for inspiration to strike like a lightning bolt.

But it's like there's a thick fog of uncertainty, and no matter how hard you try, you just can't seem to push through it.

Shiiiiiiiiiiit, . I’ve been there. More times than I wanna admit.

Well, today I want to share with you a tool that not only helps break down that pesky wall of writer's block…

…but also sparks a fire of creativity and fresh ideas.

Introducing... drum roll pleeeeeaaaaasss-ahh: 

...The Swipe File.

Now, hold on a minute. 

Before your mind races off to images of plagiarism, let me clarify.

A Swipe File isn’t about copying content. That's a big no-no in our world.

Instead, it's about being an intelligent gatherer of inspiration.

Every time you stumble upon a captivating piece of content, an enlightening podcast episode, or even a fleeting thought during your evening dog walks…

…you add them to your Swipe File.

Over time, it becomes this treasure trove of insights and ideas, ready to be explored.

Here are 3 steps to leverage your Swipe File effectively:

Step 1: Engage

Whenever you come across compelling content, dive deep. Read it, watch it, or listen to it.

Step 2: Reflect

Ask yourself - What's my take on this? Have I experimented with something similar? Could I give it a whirl and share my findings?

Step 3: Innovate

Do I have an alternative method that gets the same, or even better, results? Can I add my unique twist to this idea?

By going through these 3 steps, you’re not stealing or blindly rehashing other people's content…

You’re transforming it, giving it a new life with your flavour and experience.

This method ensures that your content stays original, fresh, and resonates with your unique voice.

So if you haven’t started already, , start building your Swipe File today.

I promise it can be a lifesaver during those times of writer's block.

But more than that…

It'll also evolve as a testament to your growth, learning, and evolution in your niche.

Now, before I sign off, remember this.

Your voice is unique, your experiences are valuable, and there’s a tribe of awesome humans out there waiting to hear your insights.

It would be a shame to let writer's block stand in your way.

Andrew ‘Wilko’ Wilkinson
Aww… Yes… Marketing!

 

Well, you’ve read the email, so now what?

🤓 You could check out articles on my website…

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💬 Book a free Q&A session with me to learn how Aww… Yes… Marketing! can get you 10 calls per week with targeted leads from your email list and social profiles.

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