Do you have a guarantee on your coaching program, ?
No doubt. Guarantees can be powerful.
It was a good old “90-day money back” that got me off the fence when I bought my first ever online program.
But tbh I think money-back guarantees suck.
I mean, when I buy sth, I want it to do what it says it can do. I’m not thinking about getting my money back.
That’s why I prefer results-based guarantees.
Take the Email Sales Engine for example.
When I offer to get you at least 5 calls/week from your email list…
And make sure your emails land in the primary tab & get at least 30% open rates so
people actually see your emails and take action…
And keep your email list healthy and free of fake subscribers and freeloaders who’ll never buy from you…
…that’s exactly what I’ll do.
And if I can’t do that, I’ll bust my ass until I do.
So, I don’t offer
a money-back guarantee…
Because I like to have some skin in the game.
So if we don’t get results in the agreed amount of time, I
work for free until we do.
Because I really want you to succeed .
When you’re happy, I’m
happy… and I hope you’ll tell your biz buddies just how happy you are.
First we jump on a 20-minute call.
I find out about your email situation – where and how I can help you most.
Then, I tailor my
service to what you need to hit your goals.
You agree.
I agree.
Then you’ve got an awesome copywriter & email expert working with you to smash those goals.
And if you make that happen before the big timer hits zero…