Marketing lessons from 14 years of teaching
Published: Mon, 10/23/23
Lessons from a teacher-turned-marketer that'll make you rethink strategy. Pop quiz, ! What do e plaining English grammar to a room full of German…
Aww... Yes... Copywriting!
You're getting these marketing and copywriting value bombs in your inbox because you subscribed to the email list of Andrew 'Wilko' Wilkinson / Aww... Yes... Marketing!
To personalise, or not? That’s the question.
Published: Fri, 10/20/23
Why personalising your emails can have a massive impact on your bottom line. Well, well, well, if it isn’t my old pal the legend! Call me a nerd, if…
Are you guilty of this, ?
Published: Wed, 10/18/23
Because it almost cost me a client You're brilliant at what you do for your clients, … But you don't apply that genius to your own biz?! Here's what I…
Consistency over quick fixes 🐢>🐇
Published: Mon, 10/16/23
Read this if you’re tempted by the dark side Remember those school sports days, ? When teams were being picked and that stomach-dropping moment…
Your emails missing THIS ingredient, ?
Published: Fri, 10/13/23
Why everything you know about selling might be...a tad off., you awesome bloody changemaker! You know that little heart-flutter you get when you hit…
How to clean dog p*ss from a rug?
Published: Wed, 10/11/23
6 valuable lessons about email marketing for your coaching biz Hey hey, ! I just spent 4 days 'babysitting' a tiny dog. Now, don't get me wrong, I…
How slowing down might be better for your biz
Published: Mon, 10/09/23
None of that "wham-bam thank you ma'm" marketing around here! Hey ! We’re living in a time where it seems like the only thing that matters is speed.
Wanna see my chameleon impression?
Published: Fri, 10/06/23
Go on... I promise you'll like it! Did you know I used to be in a band ? We played folk rock and the drummer was loud… really fvcking loud! We had to…
WANTED: ’s ideal client 🤠
Published: Wed, 10/04/23
Height: not sure. Hobbies: maybe yoga? 🤔 Quick question . If your ideal client was in a police lineup, could you pick them out? Or would you just end…
Did I just dodge a business bullet? 😥
Published: Tue, 10/03/23
A tale of near-disaster and a must-read book that changed everything. I had a BIG shock recently, . Let me put it this way. Reality sneaked up from…