Aww... Yes... Copywriting!

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Is grammar killing your conversions?

Published: Wed, 04/20/22

if you're doing this then I'm gonna say 'yes'! Hey ! Did you realise hiding your verbs could be killing your conversions? 🙈 I'm serious... And here's…

This email is dolphin safe!

Published: Fri, 04/15/22

in fact, no sea life was harmed in the creation of this email! I watched the documentary 'Seaspiracy' (again) at the weekend ... Haven't cried like…

I don't talk about this much here...

Published: Wed, 04/13/22

that's my bad! How's it going ? People often ask me how I got into this whole online marketing & copywriting thing... my usual response is "how long…

copywriting isn't rocket science...

Published: Mon, 04/11/22

but it is a bit like brain surgery! Copywriting isn't rocket science ... ...but it is a bit like brain surgery! Bear with me here... Effective…

Fancy a coffee? ☕

Published: Fri, 04/08/22

But let's keep it casual, ok? Hey, A lot of folks think that marketing means smashing people in the face with your offer...⁠ ⁠ BUY THIS...⁠ ⁠ 50%…

Who do you think you are?

Published: Wed, 04/06/22

This one's important... trust me on this! How's it going ? Now, I'm not one to be throwing motivational quotes around like mashed potato in a…

Stop telling them what they'll get! ☝️

Published: Wed, 03/09/22

The pro copywriters are gonna be pissed off that I'm sharing this one with you What's up ! Here's a big mistake I see a lot of coaches making... When…

what does creating value actually mean?

Published: Mon, 03/07/22

It's probably not what you think it is! We hear this a lot from marketing coaches and gurus ... "You've got to create value"... But what does it…

Bwaaaahhhahahahah!

Published: Fri, 03/04/22

Isn't it time you had some fun? Life can get pretty dull sometimes ... Well, not here in the inbo ... There's a little ray of sunshine with every…

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